Pokemon Go has taken over everything it seems. Everyone is talking about it, many are playing it. I’ve seen a lot of stories – good and bad – as well as how this is impacting business. From developing new businesses (uber driver for Pokemon hunting, at slow speeds to simulate walking) to how to regulate it in the office.
What I haven’t heard from anyone yet is how this will change business in the future. We already have the ability to have targeted ads at bus stops and technology that was so far fetched that Star Trek predicted it decades ago. But how can augmented reality impact shopping and improve our lifestyles?
Pokemon Go is changing not just gaming, but our very lives. Those who think of how to use similar (or better) technology to improve business, lifestyle, and health of the world will be on the cutting edge. I’m willing to bet, as my dad says, dollars to donuts, that in two to three years we will see the beginnings of what entrepreneurs and visionaries are starting to work on right now. In five years this sort of thing will be common place. In ten years we will have evolved way past this and onto the next life changing thing.
How can you prepare your business to function better, faster, more efficiently, increase margins to position itself in that future? How will your workforce change? How will your policies and procedures change? Think about the myriad opportunities for team building, recognition, retention, even impacts on health insurance rates and employee wellness programs. How about recruiting? Compensation plans and strategies?
At the very least we know that battery life will improve exponentially in the next year or two. lol I look forward to when transporters aren’t just for Sci Fi media. 😉